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Jeff Johnson is a political motivator and social commentator speaking to baby boomers, the Hip-Hop generation and to Generation Y – the leaders of today and yesterday. He has a long history for rallying the troops stemming from his days at the University of Toledo when he became the first person of color to be the President of Student Government. Upon graduation he headed to Washington, DC and was the National Director for the NAACP’s Youth and College Division, and then was later tapped by Russell Simmons to be the Vice President for the Hip-Hop Summit Action Network.
Jeff’s work in the political arena began to gain momentum, which caught the eye of an executive at BET who felt his breadth of knowledge in cultural affairs and politics would work best for their show Rap City. Jeff played host Tigger’s conscious “Cousin Jeff”, and for the past two-years gave audiences a ‘dose of reality’. And his popularity has proved that his words do not fall on deaf ears.
Wanting to get mileage out of the progress that was created on Rap City, BET introduced The Cousin Jeff Chronicles, a series of true-life documentaries that deal with current and pertinent issues facing urban communities. “It became clear to me when I began this work that I needed to provide a voice of truth and honesty - transparency within the political process, especially for young people who may have a hard time deciphering that process and knowing their options,” states Jeff.
Jeff’s commitment to fostering communication between the civil rights and hip-hop generations has been successful as he tours the country speaking at universities, faith-based organizations and churches while conducting countless leadership training sessions in local communities.
As a voice for social change, Jeff is passionate about this work. He has put a spotlight on grassroots activism making these issues relevant to a wide variety of audiences throughout the country. “The time is now!” states Jeff. “Once individuals are armed with the political information needed to foster change within their communities, it will allow them to foster change within themselves.”
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